Mateusz Łabuz co-authored a policy report entitled “The Pervasive Influence of AI on Global Political Campaigns 2024”. The report was published by the Future Shift Labs and presented during IPE Campaign Expo 2025 in Cape Town, and during Political Tech Summit in Berlin.

The study critically evaluates how AI was used for political campaigning in 2024, analyzing most important cases and assessing different applications from content production, including synthetic media and deep fakes, microtargeting and personalization, or spreading disinformation. The analysis revealed significant trends that are gaining momentum and, for now, are beyond regulation in many countries.

The report can be downloaded here and was covered by numerous press agencies, including AFP and Business Wire.

Photo credits: Future Shift Labs